Userflow is a platform that facilitates the creation and optimization of user onboarding experiences within digital products and services. It allows businesses to design, implement, and analyze onboarding flows to guide users through key features and actions, improving user retention and engagement. Userflow provides tools for visualizing onboarding processes, creating interactive tutorials, and segmenting user groups for personalized experiences. By tracking user interactions and behavior, companies can iterate and optimize their onboarding flows to enhance the overall user experience.