Crowdin is a localization management platform. It aims to streamline the translation process and automate the localization of content. The product offers solutions for different team roles, including Engineering, Marketing, Support, Designers, and Translators. For example, engineers can integrate Crowdin with their repositories to automatically update their apps, websites, and games with localized content. Marketers can use the platform to scale their marketing efforts through localization by connecting their marketing tools. Support teams can create and maintain multilingual support documentation. Designers can preview multilingual content and customize translations.